Friday, August 18, 2006

The Rest Of The Story

Perry Phillips Interview Continued........

4. What are the biggest problems facing the housecleaning industry?

There are several that greatly affect this industry. But I will touch on what I feel are the top two:

1. Mind set: Employees and business owners with low self-esteem. I even get this from owners with annual sales over a million dollars. People need to realize that this is a viable industry and if you run it like a real business, there is a lot of money to make. It can be a great business opportunity.

2. Under the table cleaners: While the old time day-helper is a thing of the past, there is a new breed of entrepreneur out there cleaning homes for cash under the table. People are out there that do not carry insurance and do not pay taxes, and in some horrible cases that could go very wrong. Most customers are unaware of the risk involved with doing business with these people. I feel strongly that as an association we need to do all that we can to educate the customer so that they can make better informed decisions.

5. Where do you see the industry 10 years from now? Will we all be trying to fix the same problems as today?

No, there is a great sense of ingenuity in the industry now, more vendors and suppliers are taking notice of what we are doing. There are more options and tools emerging that fit exactly what our owners need to build their businesses and run them more efficiently.
If we pull together and work hard as an association, the two problems I mentioned above will cease to exist. We need to educate each other and educate the customers!

6. What are the most common misconceptions about a housecleaning company?

That it is not a legitimate business and that people actually clean homes because they can’t do anything else!

7. What questions should every consumer ask before hiring a housecleaning company?

1. Are you licensed?
2. Do you carry proper insurance- General liability and worker’s comp?
3. How do you hire your people- what is your screening process/ background checks
4. How do you train your people?
5. Will you guarantee my satisfaction?

We actually have an extensive consumer education section on the ARCSI website.

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