Tuesday, February 20, 2007
Calling All Entrepreneurs
So here's the deal. Two Maids & A Mop almost opened its newest location in Jacksonville, FL. It was the eleventh hour and the door slammed just before the first yellow page contract was about to be signed. It was a tough blow, but I'm glad it happened now rather than later.
The would-be owner let me in on a little secret. It was just one, little comment. She didn't even know she had said it. Her comment...
She looked forward to spending more time with her children. Nice thought. And one that I can understand. But her comment puzzled me. Because she didn't currently work. At all.
So the question had to be asked. How did you envision spending more time your children? Her response....
Because she would no longer need day care services. Because she could just take the kids to work now. Because it's her office. Her business.
And that's when the dagger swung into my heart. I knew that I had just wasted the last two months courting her. I knew that we would not be open in Jacksonville any time soon. And I knew that this lady needed to find another career.
Owning a cleaning business is one thing. Running a cleaning business is another. The job takes time, discipline, and patience. The early days really stink. Nobody knows you. Nobody cares to know you.
So your first twelve months brings lots of free time. You could do a number of things with that free time. You could just wait on the phone to ring. You could just sit there looking out the window. And yes, you could even spend more time your kids.
Or you could join every local club in your area. Or you could go door-to-door selling your services. Or you could personally visit every new customer to make sure that they are satisfied. Or you could do a lot of things besides just waiting on the phone to ring.
Two Maids & A Mop wants to grow. But growing to just grow is not what we are about. We want you. We want you if you want to work. We want you if want to be an entrepreneur.
Because that's what you'll be. An entrepreneur. Not an employee.
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