Thursday, August 23, 2007
Sick And Tired
People that eat at McDonald's don't usually end up eating at Ruth Chris later that night?
People that purchase a Kia Rio don't usually end up purchasing an Astor Martin later in life?
But people that hire a cheap, individual maid usually end up hiring a professional maid service.
McDonald's gives you what you want. You get fast service. And you get cheap food. That's all you wanted. And that's probably all you'll ever want.
The Kia Rio gives you what you want. Good gas mileage. Limited maintenance costs. And it's within your budget. That's all you wanted. And that's probably all you'll ever want.
The individual maid starts out that way. All you really want is a clean house. And you really don't want to pay too much for it. After all, it's just housecleaning.
But something tends to sway you into our corner at some point. Little things start upsetting you. Your maid starts missing the same things over and over again. Your maid starts showing up later and later. Your maid even starts not showing up at all sometimes.
The tipping point for you usually comes after you've hired a multitude of cheap, individual maids. You just get sick and tired of hiring the same person. The story always seems to repeat itself.
The reason is simple. You're not her customer. You're just a means to an end. You pay her bills today. But tomorrow is another day. And if tomorrow brings a better revenue source, then you're history.
You are our customer. Today. And tomorrow.
Go ahead and do what you gotta do. Hire that cheap, individual maid today. Then call us down the road.
We promise that we won't say, "We told you so!".