Monday, September 10, 2007
The Hard Way To Open A Maid Service
The Easy Way
Step 1. Go to Wal-Mart and buy the following items: one vacuum, one big bag of rags, three mops, one mop handle. Don't buy anything else because your customers will be able to supply everything else.
Step 2. Print about 100 cheap looking flyers and distribute them in an area neighborhood. You want the flyer to look cheap because you want the customer to know that your rates will also be cheap.
Step 3. Call all area cleaning companies and determine their rates. Charge less than everyone.
Step 4. You're in business in less than 48 hours.
The Easier Way
Step 1. Don't buy anything. Don't buy a vacuum. Don't buy a mop. Don't even buy a rag. Your customers will supply everything for you anyway.
Step 2. Go knock on a bunch of doors. Ask the customer what she is currently paying her housecleaning service. Then clean the house for free. Remember, your time cost you nothing so you're not really losing anything.
Step 3. After you've finished, tell her that you'll charge her less than she is currently paying. Remember, you don't have to pay taxes on this new income stream so go ahead and charge her $10 per hour.
Step 4. Your in business in less than 24 hours.
The "I Look Professional" Way
Step 1. Go purchase a business license and a surety bond. Now you get to tell everyone that you're licensed and bonded. And just think, both of these things only cost you about $75 bucks.
Step 2. Repeat all the steps from "The Easy Way" method.
Step 3. Your still in business in less than 48 hours.
The Hard Way
There are no steps. There are no steps because there is no quick way to start a real, professional cleaning company. It takes time. It takes patience. And it takes an investment. Here's what you'll need to invest in order to open a maid service the hard way.
1. Yes, you'll need money. Money buys you proper insurance coverage. Money buys you some real advertising. Money buys you employees. And most importantly, money buys you time. Because you're not going to get rich overnight. It's going to take time to run your new company this way. And time means money. So yes, you'll need money.
2. You'll need patience. This thing isn't going to take off overnight. Know that it will take at least one full year before you ever see a paycheck.
3. You'll need an education. No, you don't need a college degree. Not at all. But you will need to educate yourself on customer service. You'll need educate yourself on your cleaning products. You'll need to educate yourself on everything from A-Z. You're running a company now and it's your job to know everything. And the game changes everyday. So you'll need to learn more and more everyday. Learning never stops.
4. You'll need good people. Your people will determine the success of your new company. Of course, it's your job to find these good people. And it's your job to retain these good people. You can't do everything by yourself.
So why would anyone select "The Hard Way"? After all, it is a lot harder. You select the hard way because it's the right way. The hard way doesn't rip off the government. The hard way doesn't scam its customers. And the hard way doesn't rely on you being the cheapest in town. The hard way gives you the best chance of making it down the road.
And that's the goal of every new business. Not just to be here today, but to be here tomorrow too.