Monday, March 31, 2008

We Coordinate - You Do Everything Else

"Let me talk to my husband and we'll get back with you."

You can hear this same phrase uttered at just about every cleaning service across the country. It's a polite way of saying, "No Thank You." We should know because we used to hear it everyday too. But not any longer.

We don't quote prices. And we don't quote hourly rates. You get to pick the price - every time!

The Pay For Satisfaction Plan is the ultimate customer service program.

Never before has a business let its customers run the show from start to finish. Your feedback determines both our employees' wages and our own cleaning rates. Our customers run our business.

All we do is coordinate everything. You do the rest!!

Friday, March 28, 2008

Liar Liar - Pants On Fire!

Chris Hackett, a candidate for the U.S. Senate in Pennsylvania, recently fired his maid because she informed his wife that she is an illegal immigrant. Hackett’s family hired her two years ago to clean his house about twice a month and paid her by check. The woman’s wage wasn’t reported to the Internal Revenue Service because it was a small enough that he didn’t have to, Hackett said. The woman was hired independently by the Hackett family.

Now get this - Hackett is the owner of a professional staffing agency. Which means that he knows the importance of background checks. And which also means that he knows the importance of payroll taxes.

He didn't perform either function. Because a simple background check would have identified her as an illegal immigrant. And if he would have paid payroll taxes, then she would have had to supply her social security card.

You know why he hired her. So does everyone else. She was cheap.

And she was cheap because she had no overhead. She didn't have to pay taxes of any kind - payroll, state or federal. And more than likely, she wasn't bonded or licensed either.

Cheap sells. Even when it's illegal. But sometimes cheap bites you on the butt.

Sorry Mr. Hackett- You Got Bit On The Butt!!

Wednesday, March 26, 2008

Picking Up The Toys

Professional housecleaning is much different than professional organizing.

Professional housecleaning is just what it sounds like. Cleaning house - dusting, vacuuming, mopping, sanitizing and scrubbing. In other words, your bathrooms, kitchen, appliances and floors will all be cleaned.

Professional organizing is just what it sounds like. Organizing stuff like your closets, bathrooms, shelving and cabinets. In other words, your bathroom counter will look much more appealing. So will your kid's closet.

The definition is important. Because many of you think that the two services are identical. For example, you think that a professional housecleaning company should be expected to organize your kid's toys. And we can. But we don't.

We don't organize your kid's toys because we don't know where to put your kid's toys. We also don't organize your kid's toys because we're paid to clean. And your pricing is 100% based on cleaning time - not organizing time.

We've lost customers in the past because we didn't organize. And that's fine because those customers didn't need our service.

We're a professional housecleaning company. If you need your house cleaned, we'll be glad to do it for you. We talk about housecleaning everyday. That's our focus 100% of the time. And that's why we're good at it.

And that's also why we don't organize. Because we're not good at it.

Monday, March 24, 2008

Quick Cleaning Solutions For Every Room

Here's what to do around the house if you have 15 minutes, 30 minutes, an hour, or half a day to clean.

Quick Cleaning Solutions

Friday, March 21, 2008

Customer Testimonial

My new Friends:

Thank you so much for the wonderful cleaning service your two employees Tori & Julie performed in my house today.

I was the winner of a Deep Cleaning for the month of March, and WOW was I lucky!

The gals were efficient, courteous, polite and certainly did the best housecleaning service I have ever experienced.

I will contact you for all my cleaning needs from now on.

Thanks again for a most delightful prize!

Caryn Riley
Pensacola, Florida

Thursday, March 20, 2008

Customer Service From A Service Company Usually Stinks

Isn't it ironic that most service companies provide the worst service?

Take a look at the top 10 worst customer service companies from last year. Nine of the top ten companies provide services!

When you hire a service company, you expect service. And when you don't receive service, then you're not happy. That's how you think.

However, a bank thinks that it's job is to just hold your money. A cable company thinks that it's job is to just provide you with television programming. And a cell phone company thinks that it's job is to just provide you with phone service.

But that's not what you think. You already know that your bank is holding your money. All banks do that. What you really want from your bank is service. Anything less isn't acceptable.

We're paid to clean your house. And that's what will happen when you hire us. But anyone can clean your house. Our job is to make you happy. What makes you happy may not make your neighbor happy. But that's our job - to figure out what makes both you and your neighbor happy!

Of course, some service companies get it. Take a look at this story for proof.....

Wednesday, March 19, 2008

Pay What You Think It's Worth

Boy, this sounds real familiar.......

The TwoMaids Pay For Satisfaction Plan.

No longer do we quote prices. No longer do we quote hourly rates. Because our rates and our employees' wages are determined by one person - you!

It feels good just saying that.

Tuesday, March 18, 2008

What Happens When You Hire A Cleaning Lady

Before you do anything else - read this article.

Obviously, this lady is frustrated. She's frustrated because she keeps hiring the wrong kind of maid. Her maids keep showing up late. Her maids keep getting worse and worse. And her maids consistently clean a lot worse than she's ever cleaned her home.

So what's the solution?

The first step in this customers battle should be to hire a business. A business has one goal - to maximize profits. And in order to maximize profits, a business must accomplish two things.

1. A business must make its employees happy.
2. A business must make its customers happy.

If either of these goals is not met, then a business will not survive. Not over the long haul. So it's in the best interest of every business to ensure that these two goals are met on a consistent basis.

But this lady has yet to hire a business. What she's hired is a cleaning lady. Of course, cleaning ladies want to maximize profits too. But a cleaning lady's path to profits are much different.

A cleaning lady doesn't have to make you happy. A cleaning lady only has to answer to one person - herself. And the reality is that her rates are so good that almost anyone will hire her. Of course, her rates are so good because she steals from our government. But so do you when you hire her. So your feedback is meaningless. Your complaints are unheard.

That's why she's late all the time. That's why she never improves her quality. And that's also why you keep saying these types of things......

I'll go a couple more rounds. I can always clean up after she's been here. But really, where are the hungry college students?

Start hiring a business. Not just some hungry college student.

Friday, March 14, 2008

How Hiring An Individual Cleaner May Cost This Couple $120K

A woman who spent four years working as a live-in housekeeper and nanny for a couple filed suit in federal court against her former employers, charging that they violated labor laws by working her 14-hours a day, six days a week, without overtime pay or breaks.

In her suit, the woman charged that she was paid $1,000 to $1,300 a month to scrub bathrooms, wash windows, vacuum, mop and dust the 9,000-square foot home, cook, serve meals, hand wash china and silver, launder and iron clothes, and bathe, dress and supervise the couple's young daughter.

The suit asks for unpaid wages, liquidated damages and penalties amounting to nearly $120,000!

Click here for the full story. And check out the former housecleaner protesting her former employer in the picture on the right.

It can happen to you too. But it can only happen if you hire an unlicensed, individual housecleaner. Because hiring a housecleaner from a professional cleaning company means that your liability is over once your payment is received.

There's no doubt that this couple hired this woman because she only asked for $1,300 per month. Wonder how cheap she seems now?

Thursday, March 13, 2008

More Details On The Pay For Satisfaction Plan

Yesterday was the public introduction of our game changing strategy called Pay For Satisfaction. However, we've secretly been offering this deal to every new customer for the last month. Here's what we've learned:

1. You don't believe it. You don't really believe that we're going to let you select your own cleaning rate. And you don't truly believe it until we actually do it.

2. You think we've gone crazy. How can a business let its customers run the business?

There's no doubt that we'll get scammed. There's no doubt that we'll lose some business just because our idea is so radical. But there is no doubt that we are THE most customer friendly housecleaning company in the world. Because nobody can compete with us now.

No longer do we quote hourly rates. No longer do we quote cleaning prices. There's no need to quote anything because only one person determines our rates. And of course, that person is you.

Try competing with that.

The Pay For Satisfaction Plan

Wednesday, March 12, 2008

And The World Is Forever Changed

You can mark your calendars. Today is the THE day!

Today is the day that Two Maids & A Mop changes the housecleaning industry. Today is the day that every housecleaning company in the world wakes up from its sleep. Because today is the day that the TwoMaids Pay For Satisfaction Plan is announced.

Introducing a game changing strategy.

Introducing the TwoMaids Pay For Satisfaction Plan!!!

Tuesday, March 11, 2008

Take The TwoMaids Quiz

The competition for your business is fierce. There's lots of so-called "cleaning companies" that would love to earn your business. In an effort to create less confusion for you, we've designed a quiz that will determine what kind of a cleaning company suits your needs the best. So take a few minutes and answer these simple and easy questions.

The TwoMaids Quiz

Monday, March 10, 2008

Spring Cleaning Your Kitchen

It's that time of year when everyone starts thinking about giving their home an extreme makeover. We call it a deep cleaning. But most of you call it a spring cleaning.

Here are some tips on how to spring clean your kitchen.

Friday, March 07, 2008

You Can't Be Good At Anything If You Provide Everything

Seth Godin reminds us that you can't be good at anything if you provide everything. The cleaning industry is no different. The story begins a little something like this.

You start a cleaning service. Then one of your customers asks if you know anyone that does a little painting. And then one of your customers asks if you know of a reliable carpet cleaning company. And with each question - the answer is yes.

The answer is yes because you decide to perform the work. And all of a sudden, you've become the universal cleaning company.

How silly would it be if your accountant doubled as a painter? Silly enough that you probably wouldn't hire him for either service. But it happens everyday in the cleaning industry.

The reason is simple - literally. It's simple to start a cleaning service. It's simple to start a carpet cleaning company. It's simple to start a painting business. And in many cases, it's simple to earn your business.

The best seafood restaurant in town doesn't serve hamburgers. Neither does the best cleaning service.

Tuesday, March 04, 2008

Two Maids & A Mop On TV - Again!!!

Since this time last year, Patricia Nance has been diagnosed with an especially rare and aggressive form of breast cancer. She's had extensive radiation, grueling rounds of chemotherapy, a double mastectomy and had lymph nodes removed. And through all this, she has still had to maintain the normal day to day responsibilities of cleaning her home. That was until she got one super sweet phone call.

Of course, that phone call was from Two Maids & A Mop and Cleaning For A Reason.

WEAR Channel 3 of Pensacola recently conducted an interview with our company and Patricia.

Click here to play the video.

Monday, March 03, 2008

I don't make that kind of money and I have a college degree!

"I don't make that kind of money and I have a college degree!", says the prospective maid service customer.

You've probably had this same thought too. You're thinking that your maid earns more money than you earn in a given hour. And in some cases, you're exactly right.

But you're only right if you hire an individual maid. Because an individual maid has almost no overhead.

Imagine owning a business that didn't have to pay any employees. Imagine owning a business that didn't have to purchase any operating supplies. Imagine owning a business that didn't have to purchase any form of insurance. Imagine owning a business that didn't have to spend any money on advertising. And most importantly, imagine owning a business that didn't have to pay any taxes to their local, state or federal government.

Well, quit imagining because that's exactly what's happening in your neighborhood. There's an individual maid cleaning your neighbor's house right now that isn't supplying cleaning supplies. She isn't bonded. She doesn't have a general liability insurance policy. She's never been licensed to work in your county. And she earned your neighbor's business by posting a 25 cents flyer on their mailbox.

And all the while, she's never paid one penny to the government. That's because your transaction is invisible. So she gets to bypass the federal payroll tax. She gets to bypass the federal income tax. She even gets to bypass your county's occupational license tax. All because your transaction is invisible.

Which of course means that she is invisible too.

So, yes - there are maids out there that are earning more money than you earn in one hour. But thy're earning that money only because you let them get away with it. And why do you let them get away with it?

You already know the answer. Cheap sells.